I turned my side hustle into my business. A side business that started out as a hobby slowly transformed into the most exciting adventure I’ve undertaken to date. I’d like to encourage you to build a business without giving up your day job. Sometimes in life we are called to embark on building something that becomes an extension of ourselves. If you think you need to wait for someone to give you an opportunity, you are not backing yourself fully. I knew that in order to learn and experience what I wanted I needed to create those opportunities for myself.


My business started alongside of my full-time job. There was no doubt in my mind that I could start creating something meaningful without investing tons of money along the way. So, I launched a blog for under $100, which then turned into a website with a ‘services page’ that saw me offer blog coaching as my very first paid service. It wasn’t long after that I’ve got my first paying client.

I can’t begin to tell you just how amazing it felt to be able to do what I loved, and it was in that moment I was determined to explore whether I could match my full-time salary with the income from my side business. Don’t get me wrong, the first couple of years I went back and forth testing different things and of course learning so much not just about online business but also about myself. Along the way I shared my progress with the right people at work and gradually received support in the way of flexible working hours.



I studied coaching and with that gained the confidence to work with more and more people. Towards the end of last year, I have truly outgrown anything that my job was giving me, salary or otherwise and I knew it was time to let go and jump into running my own business ‘fully’.

So here I am sharing with you that it is indeed possible to match your full-time income through a side business and when you let go of that time spent in a job, you are set to create even more abundance than you have ever thought possible. What was key before the transition was the careful planning that went into it. The fact that I persisted with my side hustle for a couple of years and steadily grew it was definitely a good base to build upon. There were times when I felt like giving up but I am glad I didn’t and instead persisted. I kept exploring and putting myself out there despite the unknown. I was determined to create a life that feels good on the inside and helps me step into a lifestyle that’s underpinned by freedom.

I then created a business model that is quite diversified, which has me consulting, coaching, teaching and now building an online course. I feel like the diversity of how I work brings so much joy and freshness into my every day and the best part of it is, that I get to pick and choose what I work on and who I work with. In a job, I most definitely didn’t have that ‘freedom’.


Since I made this ‘switch’ and plunged ‘fully in’, I’ve been inspired to write about it. I wasn’t quite sure whether to share it as an eBook or create a course around it but considering just how many people have been asking me to help them do the same, I decided I’d like to get ‘hands on’ and work with people through an eCourse and coaching. Don’t quite know when this will eventuate but so far it feels great to be bringing this work to life. I’d like to share more with you as I go and would really appreciate if you could let me know what specific elements of this transition or/and business building you would like me to elaborate on.

I am looking forward to hearing from you and sharing more in the coming weeks and months on this exciting new adventure.

Until next time,




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